Popular belief #2: the more I publish, the more I risk losing fans

Moïse Morard - Aug 27, 2019 11:33:36 AM
Moïse Morard

When analysing data from billions of posts, we have noticed that it is true that the more you publish in a day, the more fans you lose.

It is also true that the more you post, the more fans you gain - in larger proportions than the volume of lost fans.

Ultimately, this means that the more I publish, the more fans I get!

Besides, these fans that I lose in the process, are they really interested in my company/brand/offer? Or are they people who would have never engaged with my content and would have never contributed to the popularity of my page and converted their interest into a sale at any point?

All-in-all, we can conclude that the more you post, the better your fan base gets while increasing.

Topics: Popular belief