1. Media rankings now have a home#
Every month, Nonli's social listening measures the views generated by the Facebook pages and Instagram accounts of France's main media outlets. These rankings, previously published on LinkedIn, now have a dedicated section on our site: Rankings.
It hosts every monthly TOP 40, browsable at any time, with history going back to August 2025. Thirty-eight rankings are already live, and a new batch lands every month.
2. Four rankings every month, to start with#
For now, the section covers two networks and two families of media, which means up to four rankings per month:
- the Facebook pages of national news media, ranked by video views;
- the Facebook pages of the regional daily press (PQR), ranked by video views;
- the Instagram accounts of national news media, ranked by views;
- the Instagram accounts of the regional daily press, ranked by Reels views.
This split keeps comparisons meaningful: a national news channel and a regional daily don't share the same audiences, the same resources or the same goals.
These four rankings are a starting point. Over the coming months, the section will extend to other media categories and other countries. The goal stays the same: highlighting the work media teams do on social networks.
3. What each ranking contains#
Each article opens with the podium of the month: the top three accounts, their logos and their exact view counts. It is generated straight from the table's data, so it always stays in sync with the published figures.
The full table then details the forty ranked accounts, with for each one:
- total views over the month;
- the number of posts and the daily average;
- views per follower, an efficiency indicator: 100% means an average post earns as many views as the page has followers;
- the size of the community.
An editorial commentary comes with every ranking: the striking gaps, the risers, the accounts that outperform their community size.
4. A methodology that stays stable month over month#
The figures come from Nonli's social listening, which continuously measures the public activity of the tracked accounts. Each ranking covers a full calendar month and a constant set of accounts, which keeps month-over-month comparisons meaningful.
One point matters to read the tables correctly: these TOP 40s rank pages and accounts, not brands as a whole. Most outlets run several local or topical accounts alongside their main one; those secondary accounts are not aggregated. Each media brand appears through its main page or account only, so the total audience of a multi-account brand can be larger than the figure shown on its row.
These rankings are also published every month on Nonli's LinkedIn page, where they are followed by many media and social media professionals.
5. Filters to browse the history#
The section's home page lets you filter rankings by network, media type and month, with multi-select on periods. Finding the Instagram ranking of the regional press for November 2025, or comparing all the Facebook rankings of a quarter, takes a few seconds.
Everything is available in French and in English.
6. One new batch every month#
Each month's ranking is published at the beginning of the following month, once the calendar month's data is complete. To keep up, head to the Rankings section or follow Nonli's LinkedIn page.