Nonli is mentioned in the 2024 study and appears as the best-rated solution among Posting / Social Media software (page 44 of the study)
Editorial team tools
Posting / Social Media
- Average rating: 7.3/10
Tools for publishing on social networks are virtually indispensable in the toolbox of responding publishers. Over 87% are equipped with them. Objective: automation and planning of posts on the networks. Weaknesses in performance indicators for some tools.
Solutions
Solution | Equipment rate | Rating |
Nonli | 45% | 8/10 |
Echobox | 13% | 6.8/10 |
Agorapulse | 6% | 5.3/10 |
Also mentioned: Fedica, Later, Blog2social, Hootsuite,
Mashup, Metricool, Nelio, SocialFlow, Swello, Zoho social,
Dlvr.it, Emplifi | - | - |
Note
- Coordination (posting multiple times or not posting at all) is one of the users' requests.
- Many comments mention upcoming tool evolutions or changes.
- The relationship between the choice of a tool and the strategy pursued (or to be developed) on social media is often explicitly mentioned.
Some remarks
"Tools are needed that allow avoiding giving passwords to everyone and also adding or removing access according to arrivals or departures within the newsroom."
"We like to have control over all the steps from writing to distribution."
"A simple automation of posts quickly reaches its limits."
Notes
- Non.li continues to make inroads with respondent publishers.
- A growing need for performance indicators and simpler management of videos on social networks.
A few comments
"Easy to manage more than 100 FB pages and easily configurable robots".
"It allows us to be more productive and automate certain tasks"
"Downside: disappointing stats section".
"Audience stats not up to scratch. Difficulty publishing videos."